Happy Tuesday, Reader! We've spent the last few weeks holding some hard "ands" together: resist and reconnect, Placebinding™ and globalization, scale and sustainability. This week's “and” might be the most defining one of our professional lives right now. Let’s talk, again, about AI and humanity. AI isn’t a technology we get to uninvent. We must learn to live with it. One of my favorite, not-to-be-named app developers and podcasters has been making a lot of noise lately about running an...
11 days ago • 2 min read
Happy Tuesday, Reader! If you've been around here for any length of time, you know how much we talk about sustainability, particularly when it comes to business strategy and the marketing pillar of the Do Better Business™ framework. We believe it's the foundational place every strong, values-centered organization has to build from. Sustainability is at the core of what we do. But I want to clear something up, because I think it's an assumption that follows us around: Sustainability does not...
11 days ago • 2 min read
Happy Tuesday, Reader! A few weeks ago, I landed in Chicago in the middle of a polar vortex. Subzero temperatures. Wind that had opinions about it. And yet, the city was alive. I watched neighbors show up for neighbors. I saw joy that felt almost defiant. I felt a sense of purpose so honed and collective that it seemed to hum underneath the city itself. Chicago has been called a warzone. What I witnessed was a city rising up to protect its most vulnerable and refuse that narrative—together,...
11 days ago • 2 min read
Happy Tuesday, Reader! For Two on Tuesdays, we usually provide you with two concepts, tools, or quotes to help you think differently about your business. This month, we’re going deeper. Every week in March, we're going to give you two ideas that seem like they're in direct conflict with each other, and talk about why holding both of them at the same time isn't just possible—it's essential for this moment. The most essential skill we can develop as adults (with strategy, in relationships, and...
11 days ago • 4 min read
Happy Tuesday, Reader! If you've searched for anything on Google lately, you've probably noticed something different at the top of your results: AI-generated summaries that endeavor to answer your question before you even click on a link. These are called AI Overviews, and they're Google's attempt to synthesize information from multiple sources into one comprehensive answer. These aren't the same as organic search results or even the rich snippets that used to give "zero-click" answers....
28 days ago • 2 min read
Happy Tuesday, Reader! Over the past few weeks, we’ve talked about creating flexible, GPS-like roadmaps for your business strategy. This week, we're zooming in on a smaller-scale tool that supports that journey: containerizing your weeks and days. Think of your days and weeks as containers—they can only hold so much. When you create intentional boundaries around your time, you gain clarity about what you've accomplished, what remains, and what simply won't fit. In a world that feels...
about 1 month ago • 2 min read
Happy Tuesday, Reader! A couple of weeks ago, we talked about coaches and communities as scaffolding for building new habits. Today, as we begin The $250K Club program for the first time, I'm thinking about the power of these two alignments and what kind of magic they bring when they're well-aligned and on-mission. (Psst - It’s not too late to join. Register for The $250K Club below.) SECURE MY SPOT The bigger and bolder the thing we are trying to do, the more we need both coaches and...
about 1 month ago • 1 min read
Happy Tuesday, Reader! I love speaking, training, and teaching different groups of people. But I don't love being on airplanes multiple times each month. And as an introvert, I struggle with too much travel and too much people time. Those are the hard parts of the thing I want. We're looking for a house right now. It costs significantly more to live in a neighborhood where I can walk places and have neighbors who want community with each other, not car-to-garage anonymity. We can have a...
about 1 month ago • 1 min read
Happy Tuesday, Reader! The last year has been full of major transitions: our youngest shipping out to the Navy, a cross-country move, and the loss of my husband's mother. It’s been a year of transitions, celebrations, and separations. Spending more time focused on life has taught me some important lessons about business. Here are two I want to share with you. Business Lesson #1: The most important work gets done in 2-4 hours each day. What happens in the rest of our work time is mostly noise....
about 1 month ago • 2 min read
