Happy Tuesday, Reader! Last week I shared two of the biggest unanswered questions driving The 6% Project. This week, I want to talk about two things we do know. I've lived them, and I've watched them make a difference for nearly every woman founder I know who has broken through the $250K ceiling. Neither of them is a course. Neither of them is a funnel. And neither of them lives on the internet. Unlock #1: IRL Community According to Founderreports, only about 1 in 10 American women owns a...
13 days ago • 2 min read
Happy Tuesday, Reader! Over the last few weeks, I've shared the research gaps driving The 6% Project, the two unlocks behind every woman founder I know who has broken through the $250K ceiling, and the community we're building to close those gaps for the next generation of women-owned businesses. But there’s one crucial element: You. Research, mentorship, and community are important. But this is a grassroots effort, built by and for the women doing the work, and that means we need people who...
13 days ago • 1 min read
Happy Tuesday, Reader! Last week, I introduced you to The 6% Project. This is our formal research study launching in Fall 2026 to examine what it actually takes for 100% women-owned businesses to break the $250K threshold and sustain it. This week, I want to get specific about why this research is so urgent. It's not just that we don't have enough data on women founders. It's that the right data may not exist at all. Most research doesn't account for 100% female ownership, only some variation...
13 days ago • 1 min read
Happy Tuesday, Reader! Every once in a while, you get to have a conversation that reminds you why you love the work. That's what happened recently when I sat down with Tom Hootman of The Marketing B-Sides podcast. This interview covered a lot of ground, and I loved every minute of it. We talked about everything from how we decide who we work with, to my admittedly nerdy approach to time management, to my sort-of-but-maybe-not-really controversial take on AI in business. Pop in your earbuds...
20 days ago • 1 min read
Happy Tuesday, Reader! Over the past three weeks, we've explored The Alignment Trinity™, a powerful framework for businesses navigating uncertainty. Today, I want to bring these concepts together and show you how they create a resilient foundation for your business, particularly in these challenging times. As we've discussed, sustainable and resilient business growth requires the alignment of three critical elements: People: Your stakeholders (employees, customers, vendors, and community)...
about 1 month ago • 2 min read
Happy Tuesday, Reader! If you've been following along these past two weeks, you've done some important work. I've shared tools for reconnecting with your people and taking a hard look at the systems carrying your business forward. Today, we complete The Alignment Trinity™ with what may be the most fundamental element of all: our habits. As a quick reminder, sustainable and resilient business growth requires a critical alignment of people, systems, and habits. When people are aligned, they can...
about 1 month ago • 4 min read
Happy Tuesday, Reader! What progress have you made on your 2026 plan so far? If your answer is somewhere between "some" and "it's complicated," you're not alone, and you're not behind. What you probably have is a systems problem. Specifically, systems that were built for a reality that looks very different from the one we're all operating in right now. Last week, we talked about your people, the stakeholders who make everything possible. This week, we're building on that foundation with the...
about 1 month ago • 3 min read
Happy Tuesday, Reader! Right now, small and micro-business leaders are facing a particular kind of pressure. One that's economic, yes, but also deeply personal. The markets are shifting, policies are changing, and many of us are watching the ripple effects show up in our businesses and in our communities at the same time. It's a lot to hold. And yet, here we are, still showing up, still building. Last week, I shared the foundation of sustainable business growth: The Alignment Trinity™. When...
about 2 months ago • 3 min read
Happy Tuesday, Reader! There’s no question that every small- and micro-business leader is having to make tough decisions right now about how best to serve their team, customers, and community. But this is not the first time we’ve faced economic uncertainty, which is why I know sustainable business growth is still possible—and perhaps more necessary than ever. Sustainable growth means evolving, changing, and blooming over time without burning people out. For a business to have sustainable...
3 months ago • 2 min read
