Renia (pronounced R-EE-n-a) Carsillo hates business silos and marketing hacks. So, she spends her days working with mid-size and small companies to integrate their business strategy with their impact strategy, design sustainable marketing frameworks, and find a growth cadence that works for their team and their lives. Renia believes founders are uniquely positioned to create a kinder, more equitable world. She is passionate about bringing C-level strategic support to the small and mid-size companies shaping their communities every day. Renia says, "Sustainable marketing is built on a solid business strategy. A solid business strategy is built on values-driven habits. Values-driven habits are built on healed/healing leaders. We can’t do these things separately. They’re all interconnected. ”
Your Roadmap Through Uncertainty: Bringing the Alignment Trinity Together [Two on Tuesdays]
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Happy Tuesday, Reader! Over the past three weeks, we've explored a powerful framework for navigating uncertainty—what I call the Alignment Trinity. Today, I want to bring these concepts together and show you how they create a resilient foundation for your business, especially in these unpredictable times. As we've discussed, sustainable business growth requires the alignment of three critical elements:
When these three elements work in harmony, magic happens. Your business becomes capable of weathering storms that would capsize your competitors. (It's easier to bring all three aspects into alignment with a facilitator who takes the time to understand the unique needs and goals of your business. Let's chat to determine if Do Better Business™ Strategy Retreats are what you and your team need right now to move forward with confidence.) The Power of Full Alignment Let's quickly recap what we've learned: People alignment creates the foundation for everything else. By using tools like heart-focused breathing and the "which means" technique, you connect deeply with your stakeholders. This connection builds trust and psychological safety—critical elements when navigating uncertainty together. Systems alignment provides direction when the path forward seems unclear. By taking a cashflow-first approach and reassessing your systems priorities, you create clarity about what matters most right now. This clarity empowers your team to make confident decisions, even when circumstances shift rapidly. Habits alignment turns intention into action. By tracking daily sales activities, committing to consistent networking (via the VIP Scorecard), and setting yourself up for tomorrow's success today, you create momentum that carries you through turbulent times. What Happens When One Element Is Missing? Consider these scenarios:
True resilience requires all three elements working together. Your Next Step: Integrate the Trinity The question isn't whether you need the Alignment Trinity—it's how quickly you can implement it. The longer you wait, the more opportunity costs you incur. Our Summer Strategy Sessions are designed to help you integrate all three elements of the Alignment Trinity in a structured, facilitated environment. During these sessions, we:
These sessions aren't just about planning—they're about creating the conditions for sustainable growth, even in uncertain times. Book Now for Summer 2025 Our calendar for July and August is filling quickly. We offer both full-day immersions and focused half-day sessions at your location or at Awesome Inc., our collaborative space in Lexington, KY. Ready to align your business for whatever comes next? Schedule a call with me to discuss which option is right for your team.
Until next time, Renia C. P.S. - Can't make it work this summer? Let's talk about our Fall 2-Day Strategy Retreats. Same powerful framework, different timing. Either way, don't let another quarter pass without getting aligned for sustainable growth. |
Renia Carsillo
Renia (pronounced R-EE-n-a) Carsillo hates business silos and marketing hacks. So, she spends her days working with mid-size and small companies to integrate their business strategy with their impact strategy, design sustainable marketing frameworks, and find a growth cadence that works for their team and their lives. Renia believes founders are uniquely positioned to create a kinder, more equitable world. She is passionate about bringing C-level strategic support to the small and mid-size companies shaping their communities every day. Renia says, "Sustainable marketing is built on a solid business strategy. A solid business strategy is built on values-driven habits. Values-driven habits are built on healed/healing leaders. We can’t do these things separately. They’re all interconnected. ”
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