Renia (pronounced R-EE-n-a) Carsillo hates business silos and marketing hacks. So, she spends her days working with mid-size and small companies to integrate their business strategy with their impact strategy, design sustainable marketing frameworks, and find a growth cadence that works for their team and their lives. Renia believes founders are uniquely positioned to create a kinder, more equitable world. She is passionate about bringing C-level strategic support to the small and mid-size companies shaping their communities every day. Renia says, "Sustainable marketing is built on a solid business strategy. A solid business strategy is built on values-driven habits. Values-driven habits are built on healed/healing leaders. We can’t do these things separately. They’re all interconnected. ”
3 Ways to Support the Movement We're Building Together [Two on Tuesdays]
|
Happy Tuesday, Reader! Over the last few weeks, I've shared the research gaps driving The 6% Project, the two unlocks behind every woman founder I know who has broken through the $250K ceiling, and the community we're building to close those gaps for the next generation of women-owned businesses. But there’s one crucial element: You. The research, mentorship, and community are important. But this is a grassroots effort, built by and for the women doing the work, and that means we need people who are willing to show up for it. There are three ways to do that, and one of them is right for where you are right now. 3 Ways to Support the Movement1. Start or mentor a $250K Club chapter.Not at $250K yet? The $250K Club is being built for exactly where you are. It’s a community of women doing the work, supported by mentors who have already been there. If you're working toward that threshold and want peer support and guidance from women who get it, this is your community. Already past $250K? Reach your hand back. Every chapter will have at least two mentors, and we're looking for women who have broken through and are ready to help the next crew do it too. Your experience is exactly what someone else needs right now.
2. Participate in The 6% Project study.If you're a woman founder who has grossed $250,000 or more for at least three consecutive years, your story belongs in this research. Submit your information and our team will be in touch over the coming weeks to walk you through next steps.
3. Become a sponsor or partner.Here's something worth saying plainly: We won't get the funding this research deserves from the government or academia in the current environment. The 6% Project will be built the same way most women build their businesses: through community, collaboration, and people who believe in the mission enough to invest in it. If you believe that growing the success rate of women-owned businesses is critical to building a kinder, more abundant future for all of us (not just the broligarchy), let's connect. If you are…
Reach out. Let's connect with each other. In building together, we're not just building our businesses. We're building community. And when women build community, we build a better world. Until next time, Renia C. P.S. - Not sure which of these is the right fit? Reply to this email and tell me where you are in your journey. I read every message. |
Renia Carsillo
Renia (pronounced R-EE-n-a) Carsillo hates business silos and marketing hacks. So, she spends her days working with mid-size and small companies to integrate their business strategy with their impact strategy, design sustainable marketing frameworks, and find a growth cadence that works for their team and their lives. Renia believes founders are uniquely positioned to create a kinder, more equitable world. She is passionate about bringing C-level strategic support to the small and mid-size companies shaping their communities every day. Renia says, "Sustainable marketing is built on a solid business strategy. A solid business strategy is built on values-driven habits. Values-driven habits are built on healed/healing leaders. We can’t do these things separately. They’re all interconnected. ”
Happy Tuesday, Reader! Over the past two weeks, we've been talking about Placebinding™ (the intentional art of rooting your business in a real place and real relationships) and why it's one of the most reliable paths to a sustainable $250K. We looked at brand recognition and team-building. We looked at relationships and trades as the skills most resilient to AI disruption. Today, I want to zoom out and look at the bigger picture: what's happening to the American economy, and why I believe...
Happy Tuesday, Reader! My husband, Craig, used to tell our sons that if you're good at sales and have a trade, you'll always be able to make a living, no matter where you are. That was good advice. I've watched it hold true for him, and for others in my life, over the years. It's also shaped how I think about the future of work for women-owned businesses and their teams. Last week, I talked about Placebinding™: the intentional art of rooting your business in a real place and real...
Happy Tuesday, Reader! I've said this before, and I'll keep saying it: Most community-based businesses would be better served by getting off the internet and into a real-life room. That's the heart of Placebinding™, a concept I first introduced in this newsletter earlier this year, and one I want to dig further as we continue to discuss the importance of The 6% Project and The $250K Club. Placebinding™ is the intentional art of rooting into the place where you are and the people who have...