Renia (pronounced R-EE-n-a) Carsillo hates business silos and marketing hacks. So, she spends her days working with mid-size and small companies to integrate their business strategy with their impact strategy, design sustainable marketing frameworks, and find a growth cadence that works for their team and their lives. Renia believes founders are uniquely positioned to create a kinder, more equitable world. She is passionate about bringing C-level strategic support to the small and mid-size companies shaping their communities every day. Renia says, "Sustainable marketing is built on a solid business strategy. A solid business strategy is built on values-driven habits. Values-driven habits are built on healed/healing leaders. We can’t do these things separately. They’re all interconnected. ”
3 Ways to Support the Movement We're Building Together [Two on Tuesdays]
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Happy Tuesday, Reader! Over the last few weeks, I've shared the research gaps driving The 6% Project, the two unlocks behind every woman founder I know who has broken through the $250K ceiling, and the community we're building to close those gaps for the next generation of women-owned businesses. But there’s one crucial element: You. Research, mentorship, and community are important. But this is a grassroots effort, built by and for the women doing the work, and that means we need people who are willing to show up for it. There are three ways to do that, and one of them is right for where you are right now. 3 Ways to Support the Movement1. Start or mentor a $250K Club chapter.Not at $250K yet? The $250K Club is being built for exactly where you are. It’s a community of women doing the work, supported by mentors who have already been there. If you're working toward that threshold and want peer support and guidance from women who get it, this is your community. Already past $250K? Reach your hand back. Every chapter will have at least two mentors, and we're looking for women who have broken through and are ready to help the next crew do it too. Your experience is exactly what someone else needs right now.
2. Participate in The 6% Project study.If you're a woman founder who has grossed $250,000 or more for at least three consecutive years, your story belongs in this research. Submit your information and our team will be in touch over the coming weeks to walk you through next steps.
3. Become a sponsor or partner.Here's something worth saying plainly: We won't get the funding this research deserves from the government or academia in the current environment. The 6% Project will be built the same way most women build their businesses: through community, collaboration, and people who believe in the mission enough to invest in it. If that's you—if you're an organization, a business, or an individual who wants to put resources behind research that could change the trajectory for women founders—reach out to me directly. I'd love to talk. Together, we're building something that doesn't exist yet. And I can't wait to see what it becomes. Until next time, Renia C. P.S. - Not sure which of these is the right fit? Reply to this email and tell me where you are in your journey. I read every message. |
Renia Carsillo
Renia (pronounced R-EE-n-a) Carsillo hates business silos and marketing hacks. So, she spends her days working with mid-size and small companies to integrate their business strategy with their impact strategy, design sustainable marketing frameworks, and find a growth cadence that works for their team and their lives. Renia believes founders are uniquely positioned to create a kinder, more equitable world. She is passionate about bringing C-level strategic support to the small and mid-size companies shaping their communities every day. Renia says, "Sustainable marketing is built on a solid business strategy. A solid business strategy is built on values-driven habits. Values-driven habits are built on healed/healing leaders. We can’t do these things separately. They’re all interconnected. ”
Happy Tuesday, Reader! When I read Dr. Elizabeth Comen’s All in Her Head last year, I was outraged, frustrated, and saddened. The book documents how women's bodies and experiences have been systematically mishandled by medicine and academia. But what surprised me most was how shockingly little progress has been made even in recent decades, despite constant headlines about breakthroughs in women's health. It hit close to home because I'd been seeing the same pattern play out in my own sphere...
Happy Tuesday, Reader! Last week I shared two of the biggest unanswered questions driving The 6% Project. This week, I want to talk about two things we do know. I've lived them, and I've watched them make a difference for nearly every woman founder I know who has broken through the $250K ceiling. Neither of them is a course. Neither of them is a funnel. And neither of them lives on the internet. Unlock #1: IRL Community According to Founderreports, only about 1 in 10 American women owns a...
Happy Tuesday, Reader! Last week, I introduced you to The 6% Project. This is our formal research study launching in Fall 2026 to examine what it actually takes for 100% women-owned businesses to break the $250K threshold and sustain it. This week, I want to get specific about why this research is so urgent. It's not just that we don't have enough data on women founders. It's that the right data may not exist at all. Most research doesn't account for 100% female ownership, only some variation...